Volkswagen at IAA '17

Virtual Studio Presentations

For each chapter we designed a virtual studio that crossed from virtual space into real media surfaces.

Watch the full Press Conference here:

Volkswagen @ IAA 2017: Press Conference

Credits

Client: Volkswagen AG
Augmented Reality Creative Direction, Design, Programming and Production: NSYNK Gesellschaft für Kunst und Technik mbH
Project Lead, Creative Direction: Acht Frankfurt