Volkswagen I.D. Vizzion
Volkswagen AG
Volkswagen I.D. Vizzion
WORLD PREMIERE GENEVA 2018
FOR THE WORLD PREMIERE OF THE VOLKSWAGEN I.D. VIZZION WE CREATED AN AUGMENTED REALITY SHOW THAT VISUALIZED THE CAR'S AUTONOMOUS DRIVING CAPABILITIES.
The show was broadcast live to millions of viewers worldwide. We used a combination of camera tracking, real-time rendering and augmented reality to create a seamless experience that blended the real car with virtual elements.
Pedestrian Detection
One of the key features of the I.D. Vizzion is its ability to detect pedestrians and other obstacles. We visualized this feature by creating a virtual pedestrian that walked across the stage and was detected by the car's sensors.
Tracking
To ensure a perfect alignment between the real and virtual worlds, we used a sophisticated tracking system that tracked the position and orientation of the camera and the car in real-time.
Volkswagen AG
Acht Frankfurt GmbH
NSYNK Gesellschaft für Kunst und Technik mbH
Egripment GmbH
TrackMen Ltd